This year at Licensing Expo, conference attendees and other visitors to Las Vegas were greeted just outside the entrance to the convention floor, next to the Mandalay Bay food court, by our new 16-foot inflatable Promi. Not only did attendees have the opportunity to take selfies with everyone’s favorite purple Zoonicorn, but we also had a Polaroid camera on hand for those who prefer a more tangible take-away.
This new inflatable wass designed and built by Big Events, one of the exciting new licensees that has recently joined the Zoonicorn family. The inflatable Promi is available for use by other Zoonicorn licensees, retailers and agents for a wide variety of promotional opportunities – from store openings to parties and, of course, conferences and trade shows.
“Our inflatable Promi is super eye catching,” says Nick Deluca, project manager for Big Events. “The purple color we’ve customized for her really pops. On top of that, we have found a supplier who makes a special glitter that adheres to the inflatable’s surface, so it won’t fall off. We’re really excited that Promi is our first character to introduce this entirely new feature.”
In addition to the Promi inflatable, Big Events also created a 40-foot-long parade balloon of another Zoonicorn character - bubbly, pink Aliel.
Making its parade debut, the Aliel Zoonicorn parade balloon was in Las Vegas for the Summerlin Las Vegas 4th of July Parade. Aliel will also be headed to McAllen, Texas for a Christmas parade in the Winter.
“There’s nothing like a parade balloon to generate impressions,” says Nick. “Between the crowds and the supporting media coverage, you’re going to get a lot of eyeballs. We’re looking forward to seeing Aliel make her debut on parade routes soon.”
Big Events has been manufacturing cold-air inflatables and helium parade balloons since 1991. They have worked with top companies, including Pixar and Disney, to design inflatables and balloon figures for some of the most memorable characters in the entertainment world.
If you think an inflatable or parade balloon is the way to bring your own Zoonicorn products to life, please reach out to Nick at nick@bigeventsonline. com or go to Big Events at http://www.bigeventsonline.com.